Paddle is a comprehensive revenue platform designed for software and SaaS companies. It aims to simplify and automate the entire sales process, from checkout to tax compliance and subscription management. By handling the complexities of global payments, international taxes, and compliance, Paddle empowers businesses to focus on building great products and growing their customer base without being bogged down by administrative overhead.

The platform acts as a merchant of record, meaning Paddle takes on the legal and financial responsibility for transactions. This allows businesses to sell to customers worldwide without needing to establish local legal entities or navigate the intricacies of different tax jurisdictions. Paddle integrates seamlessly into existing workflows, offering a powerful toolkit for managing subscriptions, processing payments securely, and ensuring compliance with various regulations.

Essentially, Paddle provides a unified solution for scaling software businesses. It removes barriers to international sales, streamlines payment processing, and automates crucial back-office functions. This enables companies to offer a smooth purchasing experience to their customers, increase conversion rates, and operate more efficiently on a global scale.